Web Design. Marketing. Copy.
 

Dream Wedding Giveaway Vendor Media Kit

 

Content + Tips + Resources

 

Media & Press

The word is getting out! Enjoy spreading some of the links below and download the interview from Fox 5 to share.

Fox 5 video interview

 
 
 
 

Contest Announcement Post

Right click the images and save to download, or use the button below.

What to POST / IMAGE:

The four images in a collection carousel as they are shown above and tag “@DreamWeddingGiveaway” in the post.

What to Say / Suggested Caption:

We’re about to have a lot of fun and GIVE AWAY A WEDDING valued at an estimated $75,000! Atlanta’s top wedding vendors are partnering together to give one Georgia essential worker the wedding of their DREAMS.

Enter the contest at @DreamWeddingGiveaway and be sure to read all the rules so you have the best chance of winning!

This is a small thank you for the big sacrifice Georgia’s essential workers are making during the COVID-19 pandemic. Tag someone you know who should enter and help us give back to our brave heroes who continue to serve us.

Visit @DreamWeddingGiveaway to learn more and enter!

#DreamWeddingGiveawayContest #DreamWeddingGiveaway

When to Post:

All vendors will post their announcement post between 12:00 PM and 1:00 PM on Friday 6/26.

 

Bonus Content For After Launch Day

Right click the images and save to download, or use the button below for all bonus content.

WHAT TO SAY / SUGGESTED CAPTIONs:

  • Personal story about your wedding memories.

  • Why you’re participating in this contest.

  • Wedding planning confessions.

  • The biggest regret from your own wedding.

  • Rallying a thank you to our healthcare heroes and essential workers.

WHEN TO POST:

Any time as a collection or individual post if it aligns with your social feed and strategy. Often we see our best client engagement comes between 8 PM - 10 PM.

NOTE: We’ve added two GIF’s to the Instagram GIF Library under “Dream Wedding Giveaway”

Gif_12_Wedding_v2.gif
 
 

TIPS FOR CONTEST SUCCESS

 
 

  1. Tell Your Insider VIPs

    Who in your network could help champion the spread of this contest? Look to rally a handful of people prior to launch and see how they get excited to promote the contest.

  2. Leverage Your Site Traffic and Other Channels

    Capitalize on this contest by leveraging your emails, website pop-ups, promotional banners, and other assets.

  3. Don’t Talk About the COVID-19 Pandemic As If It Is In The Past — It Is Still Happening

    The coronavirus pandemic must be approached with great respect and sensitivity. Please look to thank, praise, and honor essential workers for their ongoing and current work AS WELL AS what they’ve sacrificed in the past months.

  4. Praise All Essential Workers

    This contest is open to healthcare workers, grocery store employees, and ANYONE who considers themselves on the frontlines and an essential worker. Welcome all. Praise all. Express gratitude to all.

  5. Pace Yourself & Target Key Windows Throughout the Entry Period

    The Dream Wedding Giveaway contest entry period runs for three weeks.

    We have key media partners and a promotional plan and will distribute new content as it’s available. We expect the key windows to build momentum will be the first four days and the final three days - that’s when it’s time to go big. However, we want you to post about the contest as much as you feel is appropriate and authentic.

 
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Resources + Next Steps

 
 

REach out if you have any questions

 

Remember, Y’all -

have fun and this will be amazing!

We have an incredible team who will make dreams come true!

Direct ALL media to:

dreamweddinggiveaway.com/media

if you see angry comments, direct them offline to resolve.